Inspired by a brewery in Oregon that used yeast harvested from a man’s beard, an Australian company is launching its own bizarre brew made using the navel fluff of employees. 7 Cent Brewery, in Gisborne South, Victoria is all set to reveal their unique beer at the 2016 Great Australasian Beer SpecTAPular (GABS) festival this month.
“We are really interested to see if the idea of drinking something that originated from a brewer’s belly button is too much for even the most hardened beer geek,” the company’s blog states. “Some say why? We say why not?”
To isolate the yeast strain, co-founders Doug Bremner, Brendan Baker, and Matthew Boustead swabbed their own belly buttons and streaked the collected samples out on agar plates. They allowed the plates to incubate and then “found all sorts of interesting things growing, including what appeared to be colonies of yeast.” Bremner said that the yeast strains were tested to ensure they were sterile. So the beverage might sound disgusting, but is completely safe to consume.