This “Shower Beer” Is Actually Designed to Be Consumed in the Shower

If you’re looking to get a head start before a wild night out with your friends, this Shower Beer created by Swedish brewery PangPang in collaboration with creative agency Snask will probably do the trick.

The shower hardly seems like the best place to enjoy a nice, cold brewsky, yet some people have been doing it for years. However, the problem with showers is that they’re usually quick, so you don’t have the time to gulp down a whole bottle of your favorite ale. To solve the problem, a group of ingenious Swedes have come up with a smaller, stronger beer designed to be consumed while showering.

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