An Indie Argentinian publishing house has come up with an innovative concept, using disappearing ink that simply fades away in two months time.
Dubbed “El Libro que No Puede Esperar” (The Book That Can’t Wait), this interesting format was pioneered by independent Argentinian publishing house Eterna Cadencia, as a way to promote young authors, who “if people don’t read their first books, never make it to a second.” The intriguing books come sealed in a plastic wrapper, and once that is removed and the books cracked for the first time, the ink begins to age and in 60 days time readers are left with nothing but the covers and a bunch of blank pages. So if you want to get your money’s worth, you really can’t put one of these books down too often, after you’ve bought it.
