The Surprisingly Successful Business of Luxury Chicken Diapers

In urban areas like New York, Denver, and Los Angeles, it’s become a trend for the elite to shy away from traditional pets such as dogs and cats, and to raise chickens instead. Although raising chickens used to be predominantly for rural farmers, it’s now not only chic to own these birds , but a status symbol as well. And Julie Baker, an enterprising woman from New Hampshire, is cashing in on the trend by making fashionable chicken diapers. That’s right, chicken diapers. In fact, she’s drawing in $50,000 a year from this business, which isn’t exactly small change.

10 years ago, on her small Claremont farm, Julie was raising a whole flock of chickens with her daughter. They they happened upon a YouTube video of a chicken wearing a diaper so it wouldn’t leave droppings everywhere. Julie recalls thinking something like ‘Oh my goodness, I so need to do that,’ especially since her daughter often brought her favorite chicken Abigail into the home.

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Fashionable Chicken Pets Wear Diapers and Colorful Outfits

Statistics show a growing number of American families are replacing cats and dogs with chicken as household pets, so I guess it’s no wonder we’re starting to see things like chicken outfits, diapers and saddles being sold online.

Julie Baker is the owner of Pampered Chickens, an online business that sells a variety of accessories for pet chickens. She got the idea for bird diapers when her feathered friends started spending less time in the backyard and more time inside the house. They were making a mess, so she tried sewing chicken-sized cloth diapers, added some buttons and strapped them on the birds. It worked like a charm, and before long the idea turned into a business. These days Julie sells between 50 and 100 chicken diapers, as well fashionable outfits and protective saddles to urban hen owners across the United States. “Saddles are almost more useful than the diaper, quite frankly,” Baker told The Salt. “A rooster isn’t particularly kind to a hen when they mate. He grabs her by the back and pulls her feathers out. The hen ends up with a completely bare back. It gets raw and bleeds a little bit.” Her family has been a part of the poultry show community for a long time, and when friends saw her pets’ colorful garments, they started asking where she got them. before she new it, orders started rolling in.

Chicken-outfit

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