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Chinese Startup Creates App That Finds Lost Dogs Using Photos of Their Nose

Chinese facial-recognition startup Megvii has been making news headlines for an app that allows people to track down their lost dogs using photos of their unique noses.

The idea of using AI-powered facial recognition technology to identify pets isn’t new, but what makes Megvii’s solution special is that instead of analyzing several facial features, like the eyes or snout, it focuses solely on dogs’ noses. Apparently, the patterns on a dog’s nose are just as unique as the ones on out fingertips, allowing the company’s app to track down pooches by matching their noses against a database with 95 percent accuracy. Megvii claims that its method is both cheaper and less invasive than inserting identification chips under the animals’ skin.

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