Videos shot during a wedding in Pingdingshan, China’s Henan Province, have gone viral on social media, because of the three bridesmaids and their unusual gender.

The role of bridesmaid is traditionally reserved for women, but what happens if the bride doesn’t have any female friends, or if none of her friends can make it to the wedding? Desperate times call for desperate measures, and one woman in Pingdingshan, China, recently managed to surprise everyone in attendance at her wedding with three very unusual bridesmaids, all men. You couldn’t really tell at first glance, as they were all wearing pink sleeveless dresses, long-haired wigs and even makeup, but a closer look revealed clear manly features.

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Every woman dreams of being the center of attention on her wedding day, but some go to extreme lengths to make sure that no one steals their thunder. Like this Australian woman who recently confessed to secretly fattening up her bridesmaids before the wedding in order to make them look ordinary.

Penny always knew that she was going to get “a little bridezilla-ish” while preparing her wedding, but not even she really knew the lengths she would be prepared go to in order to make sure that no one outshines her on her big day. The second of three sisters, Penny asked her siblings – Maggie and Charlie – to be her bridesmaids on the day she knew she was getting married, and they all started planning the celebration together. The three had always been very close and even lived in the same house along with Penny’s fiancé, Richie, but they had always been very competitive as well and the bride-to-be knew she had to find a way to outshine her attractive sisters on her wedding day.

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In the Western world, bridesmaids are also known as maids of honor, but in China, they are more like maids of dishonor. From drinking large quantities of alcohol on behalf of the bride to putting up with groping and other forms of harassment, bridesmaids often take part in traditional customs that most people would consider extremely vulgar. And as fewer women are willing to serve as bridesmaids for their friends and relatives, professional bridesmaid rental services are a booming business.

In medieval times, Chinese bridesmaids would dress up as the bride to act as decoys for rival clans and hooligans looking to kidnap her. As centuries past and legal protections for marriages were established, this particular role was no longer required, but maids of honor still retained their protective functions, and their ‘job’ remained as dangerous as ever. Even today, women who take on this responsibility are humiliated, physically or sexually harassed and some end up losing their lives in their attempt to best fulfill their tasks at a wedding. It sounds absurd that an honorary position at what is supposed to be a joyous celebration involve such risks, but in China, it is a harsh reality.

For example, it is customary for Chinese newlyweds to toast bottoms up to every wedding guest, and at big weddings that adds up to a lot of alcohol. In order to protect the honor of the bride, it falls on the bridesmaids to fend off drinking requests and in most cases drink on the bride’s behalf. This often results in alcohol poisoning, and in extreme cases, death. Just last month, it was reported that a 28-year-old maid of honor in Wenchang, Hainan province, lost her life after getting pressured into consuming a large amount of alcohol.

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