A 64-year-old Japanese woman from Tokyo’s Katsushika Ward has admitted to counterfeiting luxury bags and wallets in the comfort of her own home and selling them in her small shop as originals.

The unnamed woman’s story began a few years ago when she opened a small bag shop in Katsushika where she tried to sell her original bags. Unfortunately, business wasn’t very good, especially on weekdays, and things only got worse when the pandemic hit. But, as it often happens in our darkest moments, the woman came up with a solution to her problem at the peak of the pandemic. She was watching TV when she saw a segment on the popularity of designer bags and accessories and decided that riding that same wave was her way to success. After doing a bit of research, she found branded fabric and synthetic leather online, ordered some, and began making luxury bag knockoffs using her sewing machine.

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With counterfeit luxury goods getting harder and harder to spot, China’s rich are paying thousands of dollars for  specialized courses on how to tell apart authentic luxury products from fakes.

China’s domestic luxury market is currently valued at approximately 4 trillion yuan ($617.7 billion) and that’s not even taking into account the second-hand luxury goods trade, but this boom has also given rise to sophisticated counterfeiting. Stories of bargain hunters being conned into parting with their money in exchange for hard-to-spot fake luxury products are very common on Chinese social media, so much so that there are now companies offering specialized courses on how to tell authentic luxury goods like Louis Vuitton or Chanel bags from counterfeit ones.

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New York-based startup Entrupy has invented a small, portable scanner that rich people can use to check the authenticity of designer bags in mere seconds.

According to data from the Organisation for Economic Co-operation and Development, the global counterfeit industry is worth around 460 billion dollars, a big chunk of which involves counterfeit luxury goods from brands like Louis Vuitton or Channel. The thing about such fakes is that they are often so well-made that the human eye simply cannot tell them apart from originals. That’s where technology come in. Using a high-quality scanner and deep-learning technology, the brilliant minds behind Entrupy, have come up with a device that allows anyone to check the authenticity of luxury products, anytime, anywhere.

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