Brewers Legally Change Their Names to Elvis to Avoid Legal Action from Presley Estate
The two founders of Scottish brewery BrewDog have both legally changed their names to ‘Elvis’ after being threatened with legal action by the Presley Estate over their grapefruit and blood orange IPA, called Elvis Juice. Formerly known as James Watt and Martin Dickie, the two Elvises sought to prove that their new name is not exclusive, so they […]