Thai social media has been abuzz about a particular skin whitening cream after a number of online promoters published before and after photos which suggested that the cream worked a bit too well.
Skin whitening creams are big business in South-East Asia, with many brands competing to attract the millions of people obsessed with having a fairer complexion. One of the best ways to do that is social media promotion, only some so-called influencers often try too hard when pitching a product to their audience, as was recently the case with a whitening cream called Milk Lotion Whitening Skin. Before-and-after pictures doing the rounds online this past week showed some pretty dramatic changes, with users’ skin going from light brown to a macabre white.
