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Spanish Wineries Are Now Making Wine in All Colors of the Rainbow

People have been making wine of thousands of years, but in only three colors – red, white and rose. But not anymore. Spanish companies have come up with ways to make all-natural wines in pretty much any color imaginable, from vibrant blue to green and even pink.

It all started last year, when Spanish startup Gïk unveiled the world’s first blue wine. They spent two years working with scientists at the University of the Basque Country and food researchers at Azti Tecnecalia trying to use anthocyanin, a natural pigment in the grapes’ skin, in order to manipulate the color of wine. It became a great commercial success, with the company reporting in January that it had sold over 100,000 bottles in under six months. But competition is ramping up, as other Spanish wineries are using similar technology to create all kinds of unusually-colored wines.

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Introducing the World’s First Natural Blue Wine

Red, white and rosé wines have been around for hundreds of years, and if you’ve gotten a little bored with them you’ll be happy to know that you can now enjoy a cup of bright blue wine, as well.

Spanish startup Gïk has spent the last two years working with scientists at the University of the Basque Country and food researchers at Azti Tecnecalia, and they have recently unveiled the fruits of their labor – the world’s first blue wine! Why blue you ask? “Gïk is born for fun,” the company’s official site responds. “To shake things up a little and see what happens. To create something new. Something different. Why a blue wine you wonder? And why not?”

Co-founder Aritz López told Eater that the inspiration for the unique color of the wine came from Blue Ocean Strategy, a book written by W. Chan Kim, a Korean-born business theorist. “He tells about red oceans in his book, representing business markets saturated by specialists (sharks) who fight for the same variables and for a reduced number of clients (fish), and end up in water turned red. And how it’s necessary to revert this, by innovating and creating new variables, back to blue. This seemed poetic for us to turn a traditionally red beverage into a blue one,” he said.

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