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Woman Becomes YouTube Star by Eating into a Microphone

Spirit Payton is one of YouTube’s unlikeliest stars. In just under two years, she has grown her channel, ASMRTheChew, to over 160,000 subscribers and had several of her videos go viral, with millions of views, all by making chewing noises into a microphone.

From popping giant pimples to squashing bread with their faces, we’ve seem people come up with all kinds of crazy ways of attracting attention online, so I guess it’s not that big of a surprise that someone managed to make it big on YouTube by making loud eating noises into a high fidelity microphone. Spirit Payton does post the occasional makeup tutorial, but her eating videos are pretty much her bread and butter. She takes requests from her fans and eats their preferred foods on camera, chewing it slowly and loudly as part of what is known as an ASMR therapy session.

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