A London bachelor is taking extreme measures to increase his chances of finding a wife – renting subway advertising banners in the English capital to get as much exposure as possible. If you’ve passed through the Oxford Circus subway station in London during the last few days, you’ve probably seen a couple of unusual advertising banners plastered on the walls. They show a man in a pink suit who is apparently looking for a suitable wife. That man is 31-year-old Jeevan Bhachu and he wants everyone to know that he is not kidding. He really is looking to get hitched, and since the pandemic has made conventional dating problematic, he decided to go for a more straightforward approach. Read More »

Egor Onopko, an up-and-coming blogger from Vladivostok, Russia, managed to attract a lot of media attention and make some nice pocket money by turning the right side of his neck into advertising space for interested individuals and businesses. No one really believed Onopko, who goes by “onokonda” on social media, would go through with the idea when he first announced it on Instagram, but last week, he posted visual proof that he had gone through with it, adding that he made around 1 million rubbles ($13,500) from the 10 sold advertising spots. Read More »

A 30-year-old from Sheffield recently made news headlines in the UK for spending £425 to rent a billboard on the side of a busy road in Manchester in hopes of finding a date. Mark Rofe has been single for a year now, and using online dating apps hasn’t really made a difference, so after joking with a friend at a pub that he’d be better off advertising himself on a billboard, he realized that wouldn’t actually be a bad idea. So he set up a website featuring a witty biography where he invites female visitors to apply for a date with him. The billboard has been up for a few days now, but he has already been contacted by 100 people. Sadly, 50 of them have been men. Read More »

A mysterious Mormon millionaire has been making news headlines for his unusual approach to finding a new wife – posting large ads on roadside billboards in Utah asking women to audition for an exclusive group date. If you’ve been driving down Interstate 15 in Salt Lake City over the past month, you’ve probably seen several roadside billboards advertising a date with a mysterious member of The Church of Jesus Christ of Latter-day Saints. They read “LDS Millionaire looking for his wife,” and invited potential candidates to sign up for an “exclusive VIP event” on June 7, via a custom website. The ads were pretty basic, and you would be excused if you thought they were a joke, but according to self-proclaimed “LDS matchmaker” Erin Schurtz, they are legit. Read More »

Imagine looking up to gaze at the moon on a clear summer night only to see the sky full of glowing advertising billboards. That’s the future envisioned by a Russian start-up which plans to launch billboard advertisements into low-Earth orbit as early as 2021. Russian company StartRocket announced plans to introduce orbital advertising billboards made up of a grid of tissue box-sized satellites called CubeSats. These tiny satellites will orbit 400-500 kilometers above the Earth and use reflective Mylar sails around 30 feet in diameter to catch and reflect sunlight, creating a pixelated matrix. The ads would only be visible at night but could be seen from just about anywhere on the planet. The company already has a CubeSat prototype, and could start testing its sky advertisements next year. Read More »

Real Madrid, one of the world’s most popular football clubs is currently testing TV urinals in the men’s bathrooms of their stadium, Sandiago Bernabeu, and it’s not the only one. One would think that the management of the Spanish club is trying to make it easy for fans to follow the action on the field even when going to the bathroom, but according to several news reports, the screens installed in the urinals have nothing to do with football and everything to do with generating revenue. Apparently, the footage played on these screens will focus mainly on advertising, instead of showing the live game on the pitch, and there’s a good reason for that – it’s much more profitable. Read More »

Of all the places to advertise on a living human being, the armpits are probably at the bottom of the list for most people, but one Japanese company believes they are prime real-estate and is currently recruiting young female models willing to walk around with ads on their armpits. Living, breathing advertising billboards are not exactly a novel concept. Brandon Chicotsky has been leasing his bald head as ad space for companies willing to pay him hundreds of dollars per day for years, and he’s just one example. There’s also the case of Hostgator M. Dotcom, who once tattooed company logos on his face for profit, or that of Jason George, a self-described “human billboard” who tattooed hundreds of company logos that had affected his life in some way, all over his body. But while most of these people offered up the most visible parts of their bodies, like the head or face, but the Wakino Ad Company is betting it all on the armpits. Read More »

A woman from San Luis Potosí, Mexico came up with an ingenious way of notifying the man who allegedly got her pregnant and then cut off all contact, even blocking her on Facebook, that her pregnancy test came out positive. Photos of a bizarre advertising billboard on top of a building between Mariano Jiménez Street and Salvador Nava Avenue, in San Luis Polosi, have been doing the rounds on social media over the last couple of weeks. It features the photo of a man in a cowboy hat, along with his full name and a very personal message from the woman who rented it – she’s pregnant and this was apparently the only way to let him know, as he had blocked both her phone number and her Facebook account. Read More »

A pizzeria in Oslo, Norway, recently came under fire after it was revealed that its digital adverts were actually filming passers by, analyzing their facial features and displaying different adverts according to a variety of factors. The monitoring system was accidentally revealed at the beginning of May, when the system crashed and software code was displayed on screen instead of the usual ads. Linus Tech Tips forum user “Nepturion” happened to be passing by Peppe’s Pizza, in an Oslo shopping center, when he noticed the bizarre code generated on the digital advertising banner. A closer look revealed a small camera concealed in the wooden frame of the advert, and after watching the screen for a few minutes, Nepturion realized that the messages generated by the computer were describing him, and changed every time a different person passed by. Read More »

A hot-pot restaurant in Taipei, Taiwan, recently got a lot of attention online after photos of young bikini-clad waitresses serving and interacting with customers went viral. The hot-pot restaurant business in Taiwan and mainland China is very competitive, and it’s very hard for newcomers to get an edge by relying solely on the quality of the food and impeccable service. So the owners of ‘Fresh Feast’, a new restaurant that opened in the Songshan district of Taipei, decided that they needed some extreme marketing in order to get the word out about their eatery and attract customers. For the grand opening, they hired five good-looking models and had them serve customers dressed only in skimpy bikinis. Read More »

Labs To Go, a paternity testing laboratory in Virginia Beach, has come under fire for its use of a couple of controversial billboards that they claim were just intended to be funny. People didn’t see them that way, though, and it’s easy to see why. The billboard that got the most attention in the media is located off Armistead Ave. near Downtown Hampton, and shows a male U.S. soldier standing next to a smiling postman, with the catchphrase “Who’s the Daddy” taking up most of the advertising space. While the fact that they chose an African-American man as the postman and a Caucasian soldier makes the joke extremely obvious, that didn’t prevent folks from expressing their disapproval of the advert. The second Labs To Go Billboard is on display in Norfolk, and shows a blonde woman with a Pinocchio-like nose next to the catchphrase “Is the Mother a Liar?” and phone number of the paternity testing lab. This one didn’t sit too well with the local community either. Read More »

A gas station in Russia’s Oblast region has been making headlines this week for organizing an unusual promotion – a free tank of gas to anyone who showed up dressed only in women’s swimsuit and high heels. The ingenious publicity stunt took place on July 21st, in the south-western city of Samara, and only lasted three hours. Anyone looking to get a free tank of gas was invited to show up at the gas station wearing skimpy underwear and high heels. The rules were pretty simple – wear the appropriate attire, fill up the tank yourself, and go to the front desk to tell the station attendant the pump number and fuel type. Abide by this terms and you get a full tank absolutely free. Read More »

In a sheer stroke of advertising genius, Salta Beer has given three rugby players who lost teeth in action ‘Beer Tooth Implants’ – metal implants that double as bottle openers! And yeah, they actually work. “We decided to give rugby players back the teeth they had lost in battle,” Salta Beer explained. “But we weren’t going to give them a simple tooth back, we developed a unique dental implant; a specially designed tooth to open beer.” Three rugby players were selected for the unique procedure and were featured in a commercial created in collaboration with Ogilvy Argentina. Read More »

While some men like to leave their bushy chests intact, others prefer to stay groomed with a trim or a wax. And then there are a few fuzzy fellas who like putting an artistic spin on body hair. Helping the trend ‘grow’ is British celebrity hair stylist Daniel Johnson, who has been wielding his clippers to create skylines and iconic landmarks on the chests of hairy Brits.

Having cut the hair of English football giants like Ashley Cole, Gareth Blue and Erik Lamela, 32-year-old Daniel is now channeling all his talent and experience towards men who want to do interesting things with their chest hair. He calls the art ‘manscaping’, and his project is being sponsored by male grooming brand Braun.

Daniel said that he was inspired to take on the challenge after he came to know of the #chesthairbikini Instagram movement, where men trimmed their chest to resemble to shape of a bikini. Of course, his work is a lot more complicated and intricate. Once he’s done trimming and carving, the finished design consists of hair at five specific lengths – 0mm, 1mm, 2mm, 5mm and 15mm. This is a tough thing to do because chest hair is a lot shorter and curlier than hair on the head.

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Ravi Dalchand, senior brand manager at Bissell Canada, will stop at nothing to demonstrate just how great his company’s new steam vacuum cleaner is. Believe it or not,  he has actually eaten pasta off the floor of a busy subway station, after cleaning it with the vacuum.

The event in question took place at Toronto’s Bloor subway station (one of the busiest in the city), where Dalchand was present with the KBS+ Advertising creative team. At the station, the team shot a video while he used the Bissell Symphony All-in-One Vacuum and Steam Mop to scrub a single spot on the floor. After just a couple of minutes, the floor appeared nice and gleam.

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