When we wrote about the creepy Facewaver Exercise Mask last year, we thought we’d seen the worst of bizarre Japanese inventions. But now they’ve come up with an even weirder gadget – a silly-looking new product called the ‘Facial Fitness PAO’.
The PAO was designed by Japanese beauty company SHLAB – it consists of a round plastic mouthpiece with plastic paddle wings on either side. In order to use it, you simply hold the device firmly in your mouth and bob your head up and down to swing the paddles.
The company claims that performing this exercise for 30 seconds, twice a day, can significantly tone up facial muscles, making a person look much younger. They demonstrate its correct use in their two-minute advertisement, which is so absurd, I dare you to watch it with a straight face.